If you're an electrician trying to get more local enquiries through your website, there's one powerful strategy you might be overlooking: location landing pages.
These are pages on your site that target specific areas you work in — not just the big cities and towns, but also the smaller villages, neighbourhoods, and local place names. And with the help of AI, creating these pages has never been easier.
What is a Location Landing Page?
A location landing page is a page on your website that’s focused on one specific place you work in — for example, “Electrician in Annbank” or “Electrical Services in Chatham.”
Each page includes helpful content tailored to that area and shows potential customers that you work locally and understand their needs. When done right, these pages can help you rank higher on Google when someone searches for your services in that location.
Why You Should Target Smaller Areas Too
Many electricians only try to rank for major towns and cities — but what about the surrounding villages and suburbs?
Here's why targeting smaller locations is a smart move:
🟢 Easier to rank for – Less competition means faster SEO wins.
🟡 People still search for them – Customers often search with very local terms.
🟠 They add up fast – One referral a month from 20 pages = 20 potential jobs.
Even if you're struggling to rank well in your main city, building out pages for nearby smaller areas gives you more chances to show up in local search results.
How to Create These Pages (With a Bit of Help from AI)
Writing content for each area might sound like a lot of work — but it doesn’t have to be. That’s why I’ve built a free tool to help electricians like you create high-quality, SEO-friendly content for your location landing pages using ChatGPT.
✅ It helps you create a perfect ChatGPT prompt
✅ It tailors content to your trade, business, and tone of voice
✅ You can even include local info (like a Wikipedia link)
✅ It’s easy to use — just fill in a short form and copy/paste the prompt into ChatGPT
Try the Free Tool Now
Use the AI Location Prompt Generator
It’s completely free to use and works whether or not you’re one of my customers.
If you’re serious about getting more website traffic and more local leads — this is the place to start.
